Privacy Policy

Last Updated: Sep 10, 2026

1. Introduction

Retail Funding (“Company,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website and when you engage with our business funding and credit consulting and education services (“Services”).

By accessing the Site or using the Services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with it, please do not use the Site or the Services.

2. Information We Collect

We collect the following categories of information:

a. Personal information you provide directly

Name, email address, mailing address, phone number, and date of birth; Social Security Number (SSN) or Taxpayer Identification Number; government-issued identification documents; business formation and ownership details; business and personal financial information; bank account and other financial-account information; and credit reports or credit scores (accessed only with your authorization). We also collect any other information you voluntarily provide through forms, applications, uploads, calls, emails, or chat.

b. Information collected automatically

Browser type and version, device identifiers, operating system, IP address, pages visited, links clicked, time spent on the Site, referring and exit URLs, and similar usage data collected through cookies and tracking technologies.

c. Information from third parties

Information from credit bureaus, financial institutions, funding partners, identity-verification providers, and analytics or advertising providers, where permitted by law and consistent with any authorization you have given.

We collect Social Security Numbers and financial-account information only as needed to assess eligibility, submit funding applications, and provide the Services. This information is treated as sensitive and is protected as described in this Policy.

3. How We Use Your Information

We use your information to:

  • Provide, operate, and deliver business funding and credit consulting and education Services;

  • Verify your identity and perform eligibility, underwriting, and risk assessments;

  • Prepare and submit applications to funding partners, lenders, and financial institutions on your behalf and with your authorization;

  • Communicate with you about your application, account, funding status, and Services;

  • Respond to your inquiries and provide customer support;

  • Operate, maintain, secure, and improve the Site and Services;

  • Conduct internal audits, recordkeeping, and compliance reviews;

  • Detect, prevent, and address fraud, unauthorized transactions, and security incidents; and

  • Comply with applicable laws, regulations, legal process, and our legal obligations.

We do not sell your Social Security Number, financial-account information, or credit data.

4. Regulatory Framework

As a provider of business funding and credit-related Services in the United States, we handle personal information in accordance with applicable federal and state laws, including the Gramm-Leach-Bliley Act (GLBA), Fair Credit Reporting Act (FCRA), Federal Trade Commission Act (FTC Act), California Consumer Privacy Act, as amended (CCPA/CPRA), and other applicable state privacy laws.

5. How We Share Your Information

We do not sell your personal information for money. We share personal information only as described below, and only with parties contractually obligated to protect it and to use it solely for the purposes for which it is disclosed:

  • Funding partners and financial institutions — to submit and process applications you have authorized.

  • Service providers — payment processors, hosting and cloud providers, CRM and communications platforms, identity-verification and analytics providers, and professional advisors who perform services on our behalf.

  • Credit bureaus and affiliates — consistent with the FCRA and your authorization.

  • Legal and regulatory disclosures — when required by law, subpoena, court order, or regulatory request, or to protect our rights, your safety, or the safety of others, and to investigate fraud.

  • Business transfers — in connection with a merger, acquisition, financing, or sale of assets, subject to this Policy.

6. SMS / Text Messaging

If you provide your mobile number and consent, we may send you text (SMS) messages relating to your application, account, appointments, and Services, and, where you have separately opted in, marketing messages. Message and data rates may apply, and message frequency varies.

You can opt out of text messages at any time by replying STOP, and you can reply HELP for assistance.

We do not sell, rent, or share mobile phone numbers or SMS opt-in consent with any third party or affiliate for their own marketing purposes.

7. Your Privacy Rights

Depending on where you live and the law that applies to you, you may have the following rights:

  • Access — request a copy of the personal information we hold about you.

  • Correction — request that we correct inaccurate or incomplete information.

  • Deletion — request that we delete your personal information, subject to legal, regulatory, and recordkeeping obligations.

  • Opt out — opt out of marketing communications and, where applicable, the sharing of your information for cross-context behavioral advertising.

  • Non-discrimination — we will not discriminate against you for exercising these rights.

8. Cookies and Tracking Technologies

We use cookies, web beacons, pixels, and similar technologies to operate the Site, remember your preferences, analyze usage, and measure and improve our marketing. You can adjust your browser settings to refuse or delete cookies, though some features of the Site may not function properly as a result.

9. Data Security

We maintain reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, disclosure, alteration, or destruction, including:

  • Encryption of data in transit and at rest using industry-standard protocols;

  • Secure, access-controlled servers and systems;

  • Role-based access controls limiting access to authorized personnel only;

  • Regular security monitoring, audits, and risk assessments; and

  • Employee confidentiality and data-protection agreements.

Despite these measures, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

10. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes described in this Policy and to meet our legal obligations.

Client-provided documents and credit information are used solely to perform the Services and are deleted from our active systems within sixty (60) days after the applicable service is completed, or promptly following a refund or cancellation.

When personal information is no longer required, we securely delete, destroy, or de-identify it.

11. Children’s Privacy

The Site and Services are intended for individuals 18 years of age or older. We do not knowingly collect personal information from anyone under 18.

12. Third-Party Links

The Site may contain links to third-party websites, platforms, or services that we do not control. We are not responsible for the content, privacy practices, or security of those third parties.

13. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be posted on this page with an updated “Last Updated” date.

14. Contact Us

If you have questions or concerns about this Privacy Policy or your personal information, contact us:

Retail Funding

Email: info@retailfunding.com

Phone: +1 516-231-9649